Signal loss means Meta must get creative with its approach to targeting and measurement, including boosting its investment in artificial intelligence. On Wednesday, Meta released new products ...

Meta Platforms has quietly executed one of its most consequential artificial intelligence deals yet, agreeing to buy Manus, a ...

Meta has acquired an AI startup called Manus — known for its custom research and website-building agents — in a deal valued ...

Meta is consolidating its products into the Meta Advantage suite, which allows advertisers to automate part of a – or an entire – campaign. All of Meta’s automated ad products will exist together ...

Meta is chasing two advertising trends – short-form video and retail media – and it’s doing so by leaning into the biggest trend out there: AI-based ad tech. On Tuesday, Meta released new products in ...

Today’s Digest covers Meta doubling down on AI automation, Big Tech facing legal pressure with Google settling and Apple pushing back, as well as digital video and audio surging in Australia as ...

Days after CEO Mark Zuckerberg highlighted Meta’s increased investment in generative artificial intelligence (GAI), the tech giant is announcing the expansion of its automated “Advantage” targeting to ...

In the not-too-distant future, full-length video ads could be generated entirely by artificial intelligence. That's Meta CEO Mark Zuckerberg's vision, anyway. Advertising is Meta's primary revenue ...

Meta's Oversight Board has published its decision for its first-ever expedited review, which only took 12 days instead of weeks, focusing on content surrounding the Israel-Hamas war. The Board ...