Dynamic ad-serving company Clinch said it is rolling out advanced creative attribution reporting for connected TV ad campaigns. The new capability enables advertisers to link ad exposure to consumer ...
SAN FRANCISCO--(BUSINESS WIRE)--AppsFlyer today released the 2025 edition of its State of Creative Optimization report, an extensive analysis of creative performance trends and emotional drivers ...
Based on the analysis of 1.1 million video ad creatives, the report uncovers the motivations, storytelling formats, and creative signals that drive installs and long-term retention. SAN FRANCISCO, ...
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