Developing and successfully launching new products is an important part of a small business growth strategy. New products provide additional sources of revenue by enabling the business to sell more to ...

Product life cycle refers to the period between a product's release to its removal from the market shelves. It encompasses six stages, namely development, introduction, growth, maturity, saturation, ...

Having looked at how to develop performance, it is important to understand the impact each of the four factors can have on the development process. You may be asked questions on: ...