Social behavior consists of a set of interactions among individuals of the same species. A wide range of sociality occurs among animals. Some animals rarely if ever interact with one another, even ...

Editor’s Note: This article previously appeared in a different format as part of The Atlantic’s Notes section, retired in 2021. We’ve already received a lot of insightful emails from you, readers, in ...

Who is a social entrepreneur? In their new book, Getting Beyond Better: How Social Entrepreneurship Works (HBRP, 2015) Roger Martin and Sally Osberg offer some surprising answers. Neither Mother ...

Social proof is a psychological experience that happens when people assume the actions of others reflect the accurate behavior in that exact situation. People who are unsure of how to act in a given ...