Small-business owners promote and sell products and services through impersonal interactions between their business and customers such as advertising and online stores. Personal selling includes ...

When you set a clear objective, you or your direct reports are able to focus attention and energy on a concrete aspiration—anything from a small task to a career ambition. In fact, it's not really ...

Performance appraisal systems identify the top performers in a business by systematically evaluating their performance and progress on a regular basis. Performance appraisal systems can take on a ...

It happens to be the beginning of a brand new year, so it's an ideal time to set shiny new goals for yourself and reach for the stars. But setting personal objectives shouldn't be reserved for one ...