Designed as a high-tech marketing resource, QR (quick response) codes have many useful applications. These (usually) black-and-white algorithmic codes are gateways to a potential multimedia nirvana.

Jim Pond, owner of the Leominster marketing firm Compassed, recently had a client who was looking to make a splash with his marketing strategy. Pond knew exactly the right technology to use: a Quick ...

QR (quick response) codes have been around for nearly 30 years. Developed in 1994 by a Japanese engineer for the purpose of tracking components in car factories, they have evolved into a highly ...