My seven-year-old consciously adapts his voice, words, and communication style to suit who he talks to. Marketers today (especially those with digital in their title) focus so much on tactics that ...

We’re in the final quarter of 2023. B2B marketers are starting to review their results and plan for 2024. Many will revisit their ideal customer profile (ICP) – even though it is often useless.

As a millennial employed by a tech company, it is required by law that I purchase and use a standing desk. A few other Bloomerang employees had purchased an Autonomous SmartDesk, an adjustable desk ...