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  1. Pay-per-click - Wikipedia

    The amount advertisers pay depends on the publisher and is usually driven by two major factors: the quality of the ad, and the maximum bid the advertiser is willing to pay per click measured …

  2. What Is PPC? Learn the Basics of Pay-Per-Click Marketing

    PPC stands for pay-per-click, a model of digital advertising where the advertiser pays a fee each time one of their ads is clicked. Essentially, you’re paying for targeted visits to your website (or …

  3. What is PPC? Pay-Per-Click Marketing Basics [Guide] - WebFX

    PPC is a form of advertising that lets you pay a fee to show ads at the top of specific search engine results pages (SERPs). You pay each time someone clicks on your ad. Keep reading …

  4. What Is Pay-Per-Click (PPC) Advertising? - CFI

    Dec 23, 2025 · Pay-per-click (PPC) is a digital advertising model where advertisers pay a publisher — typically a search engine or social media platform — every time a user clicks their …

  5. What Is Pay-Per-Click (PPC) Marketing? - Salesforce

    Aug 14, 2025 · Pay-per-click marketing, or PPC, is a type of online advertising where you only pay when someone clicks on your ad. It’s like renting a digital billboard, but instead of paying …

  6. What Is Pay-Per-Click? | Taboola.com - EN

    Jun 5, 2025 · Pay-per-click (PPC) advertising is one of the most effective ways to achieve your campaign goals, whether you’re trying to drive traffic to a website, generate leads, or increase …

  7. PPC Advertising: The Ultimate Guide – Forbes Advisor

    Jul 25, 2024 · Pay-per-click marketing is a form of digital advertising where businesses display ads on sites like Google (paid search) and Facebook (paid social) and only pay when …

  8. What Is PPC? A Starter Guide to Pay-Per-Click Marketing - Semrush

    Nov 13, 2024 · Pay-per-click (PPC) marketing is a type of digital advertising that involves paying a fee each time someone clicks on your ads. This means PPC is typically more cost-effective …

  9. PPC Advertising: The Ultimate Guide to Pay-Per-Click (2025)

    3 days ago · PPC Advertising, or pay-per-click advertising, is a digital marketing model where you, the advertiser, pay a fee each time one of your online ads gets clicked. Essentially, you're …

  10. Pay-per-Click: PPC Advertising - Metricool

    Jul 31, 2024 · Pay-per-click, or PPC, is a digital marketing strategy where advertisers pay a fee each time someone clicks on their ad. This model is primarily designed to drive traffic to …